02464cam a2200301Ii 4500001001300000003000600013007000300019008004100022020002500063020002500088020002200113020002200135035002200157050002700179245011900206260005800325300002500383490004000408504005100448520142500499650003701924650002201961700002001983700002002003942001202023952011202035999001502147on1158478492OCoLCta200304s2021    enka     b    001 0 eng d  a9780367821319 (pbk.)  a9780367900786 (hbk.)  a0367900785 (hbk.)  a0367821311 (pbk.)  a(OCoLC)1158478492  aHD9999.C9472bM36 202100aManaging the cultural business :bavoiding mistakes, finding success /cedited by Michela Addis and Andrea Rurale.  aLondon : bRoutledge, Taylor & Francis Group, c2021.  axxiv, 393 p. :bill.0 aDiscovering the creative industries  aIncludes bibliographical references and index.  aThe arts and cultural sector has always been a challenging area in which to find business success; the advent of the global health crisis due to COVID-19 has greatly amplified these challenges. Thanks to the expertise of 22 scholars, this text elaborates on the most common key strategic mistakes and misunderstandings to help arts and cultural organizations finding success.  This book starts by looking at the evolution of competition in those industries. Several new and challenging drivers shape the competitive environments of arts and cultural organizations. A customer-centric approach helps in identifying ten crucial managerial processes in which strategic mistakes are commonly made. This book proposes a revised managerial vision of the key processes that constitute every arts and cultural organization. Each chapter offers an innovative analysis of a classic managerial problem, describing popular mistakes and providing case-based insights derived from real world important examples. Specifically, each chapter elaborates on two illuminating examples, one of which is always chosen among the Italian arts and cultural organizations, thus belonging to the world's leading cultural sector. Speaking to current and student arts managers, this insightful book channels national and supranational cultural heritage to provide essential reading for managers of present and future arts and cultural organizations. 4aCultural industriesxManagement. 4aArtsxManagement.1 aAddis, Michela.1 aRurale, Andrea.  2lcccBK  00104070aPNLIBbPNLIBcGENd2021-06-17oHD9999.C9472 M36 2021pPNLIB21061325r2021-06-17w2021-06-17yBK  c1511d1511