Rogers, Everett M. creator text bibliography nyu New York Free Press 2003 5th ed. monographic eng

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xxi, 551 p. : ill. 1. Elements of diffusion -- 2. History of diffusion research -- 3. Contributions and criticisms of diffusion research -- 4. The generation of innovations -- 5. The innovation-decision process -- 6. Attributes of innovations and their rate of adoption -- 7. Innovativeness and adopter categories -- 8. Diffusion networks -- 9. The change agent -- 10. Innovation in organizations -- 11. Consequences of innovations. Everett M. Rogers. Includes bibliographical references and indexes. Social change Technological innovations Technology Social aspects HM101 .R61 2003 0743222091 9780743222099 210519 ocm52030797