01878cam a2200265Ii 4500 on1015318212 OCoLC ta 210228s2018 enka b 001 0 eng d 9781292215488 1292215488 (OCoLC)1015318212 HD30.28 .W4924 2018 Strategic management and business policy : globalization, innovation, and sustainability / Thomas L. Wheelen ... [et al.]. 15th ed., global ed. Harlow, UK : Pearson, c2018. 404 p., various pages of cases, glossary and index : col. ill. Includes bibliographical references and index. Part One: Introduction to strategic management and business policy -- Part Two: Scanning the environment -- Part Three: Strategy formulation -- Part Four: Strategy implementation and control -- Part Five: Introduction to case analysis -- Part Six: Cases in strategic management. Picking up where the popular previous editions left off, Strategic Management and Business Policy: Globalization, Innovation and Sustainability, 15th Edition further sharpens and modernizes this classic text's approach to teaching strategy with an emphasis on globalization, innovation, and sustainability. Throughout, the authors equip students with the strategic concepts they will need to know as they face the issues that all organizations must build upon to push their businesses forward. In this edition, Alan Hoffman and Chuck Bamford bring a fresh perspective to this extraordinarily well -researched and practically crafted lesson. Also included is a new chapter on Global Strategy, along with new vignettes and comprehensive, real-world case studies. Strategic planning Case studies. Strategic planning. Wheelen, Thomas L. lcc BK 0 0 0 0 PNLIB PNLIB GEN 2021-06-17 HD30.28 .W4924 2018 PNLIB21060157 2021-06-17 2021-06-17 BK 343 343